Built on Family. Focused on Protection
Our Mission
To empower individuals and families to use life insurance as a tool for wealth, freedom, and generational security — creating a future where protection and prosperity go hand in hand.
We founded L&J’s Better Benefits after experiencing firsthand the financial hardship that follows an unexpected loss.
In many African and Black communities, life insurance is often misunderstood or avoided. When someone passes, families are left grieving, and scrambling to raise money through churches and community collections just to cover funeral expenses.
We’ve seen it. We’ve lived it.
And we knew there had to be a better way.
Our goal is to educate families on how to protect themselves properly, not just for the future, but for stability, dignity, and long-term wealth.
Because life insurance isn’t just about death.
It’s about protection.
It’s about preparation.
It’s about legacy.
Because there is a better way.
L&J’s Better Benefits was founded by a mother–daughter team who believe financial protection should be clear, accessible, and empowering.
Meet Jestina
Meet Leena
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5+ years in the life insurance industry
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Licensed in 23 states
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Helped over 2 thousand families protect themselves and loved ones
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Passionate about educating clients and building long-term security
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7+ years in the life insurance industry
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Licensed in almost all 50 states
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Helped over 3 thousand families protect themselves and loved ones
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Passionate about guiding clients to choose the right protection for their family